A glitter heart for every half stone, a star for the Target, keyrings for the big moments and bead jars for the long game — all made to order by hand in the UK, in the colours you choose.
Shop the range
Build a fridge full of milestones one heart at a time, or go straight for the jars. Mix and match — everything is priced per piece.
Want something that isn't here, or ordering for a whole group? Custom and bulk orders are welcome.
A tiny celebration every time the scales move — and a goal you can actually see.
Order a heart or star for each half stone on the way to your goal, in the colours you like — and a Target for the finish line.
Every magnet is backed with a strong magnet, so they live on the fridge, the filing cabinet at work, or anywhere you'll see them every day.
Keep the ones you've reached on show and the next one tucked away. Each weigh-in that goes your way, another one goes up.
When the Target star or heart finally goes up, you've got the whole journey in a row — and the bead jars tell the same story pound by pound.
Whoever you are and however you're doing it, the milestones work the same way.
Bring home a good result and put up the next heart — a nicer reward than a biscuit, and it keeps the whole house cheering you on.
When the weight comes off a pound at a time, magnets and bead jars turn that slow, steady change into something you can hold.
Order in bulk for your group — half-stone hearts and Target stars make lovely milestone awards, with a discount on larger orders.

Every piece is made by hand in small batches: the hearts and stars are cast in glitter, pearl or mirror finishes, the wording is applied one letter at a time, and each order is wrapped up carefully before it's posted.
Because everything is made to order, you choose the colours, the wording and the milestones — and no two pieces are quite the same. That's the point.
The things people usually ask before ordering.
Add the heart or star magnet to your order once for each milestone you want, and tell us the milestones, colours and font in the note at checkout — for example "½ to 3 stone, pink, Font 1, plus a Target". Ordering ten or more? Message us first for a bulk discount.
Yes — custom orders are welcome. Most pieces can be made in different colours or with your own wording; message us before you order and we'll let you know what we can do.
Tell us your target in the note at checkout and we'll add the right number of beads, plus a few spares. The jars start from £8 depending on size and bead count.
Everything is made to order, so please allow a few working days for it to be made before it's posted. See delivery & returns for the current timings.
They're glass, so each jar is wrapped individually and packed in a sturdy box. If anything arrives broken, send us a photo and we'll replace it — no fuss.
Yes — payment is handled by Stripe, the same checkout used by thousands of UK shops. We never see your card details.